Blogging is becoming increasingly popular for its simplicity and effectiveness out of the many social computing tools. I am glad to have finally created my own blog!

In reference to a recent article I read on usnews.com (See references below), blogging is a simple tool small businesses and entrepreneurs can use to direct internet traffic to their business's web address. With the use of blog-gennerating services like Typepad and Wordpress that automatically format words and contents on the blog so that serach engines can pick up on those words and phrases. According to John Jantsch, a blogger since 2002 and author of the Duct Tape Marketing Blog, "a blog gives a small-business owner the ability to show up much higher in the Google rankings than any kind of static website."

In the coming weeks, I will share information that I find interesting about the tools used in Online Learning and Instructional Design.

I look forward to your views, comments and suggestions.

References:

http://www.usnews.com/articles/business/small-business-entrepreneurs/2008/09/26/how-to-blog-your-way-to-small-business-success.html

http://wordpress.org/

http://www.typepad.com/